E219: If You’re Not Solving a Problem, You’re Wasting Your Time—Here’s What to Do Instead
In today’s fast-moving digital world, simply showing up isn’t enough. If your content or offer isn’t solving a real problem, chances are it’s getting lost in the noise. The most impactful brands are the ones that listen to their audience, build trust, and know how to cut through the algorithm with purpose-driven content.
In this episode, Christina, Corinne and Amy Coyne of Amy Bakes Bread dive into how to uncover what your audience truly wants, how to build lasting trust, and how to beat the algorithm by showing up with real value.
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In this episode, you will learn:
- How to find out what your audience wants
- How to build trust with your audience
- How to get around the algorithm
About Amy Coyne
Amy Coyne is a sourdough teacher, recipe developer and runs the website Amy Bakes Bread, where she shares her sourdough tips and recipes. Her goal is to make sourdough approachable and easy for anyone to master. Find Amy on Instagram or other social media outlets (see below).
Amy has a new cookbook coming out in September, The Beginner’s Guide to Sourdough, Best-Kept Secrets for Successful Bread Every Time: https://amybakesbread.com/cookbooks/

Amy Bakes Bread website
Amy Bakes Bread Facebook
Amy Bakes Bread Instagram
Amy Bakes Bread YouTube
Amy Bakes Bread Tik Tok
Links mentioned:
Upcoming Cookbook: The Beginner’s Guide to Sourdough, Best-Kept Secrets for Successful Bread Every Time. https://amybakesbread.com/cookbooks/
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