E222: This Is What’s Really Holding You Back from Brand Partnerships
Landing brand deals isn’t just about having a big following—it’s about knowing your value, overcoming mindset blocks, and learning how to negotiate with confidence. If you’ve been wondering why those dream collaborations aren’t coming through, the real reason might surprise you.
In this episode, Christina and Corinne are talking with Justin Moore of Creator Wizard about how to negotiate brand partnerships that truly align with you, the mindset shifts you need to stop holding yourself back, and Justin’s secret sauce to sealing the deal with confidence and clarity.
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In this episode, you will learn:
- How to negotiate your dream brand partnership
- The mindset blocks that are holding you back – and how to overcome them
- Justin’s secret sauce to brand negotiations
About Justin Moore
Justin Moore is a Sponsorship Coach, author, and the founder of @CreatorWizard, a school & community that teaches you how to find & negotiate your dream brand partnerships so that you stop leaving thousands on the table. His latest book, “Sponsor Magnet,” offers a succinct distillation of his ideas and frameworks for securing successful brand collaborations.
Along with his wife April, he has been a full-time creator since 2014 and has personally made over $5M working with brands. He also ran an influencer marketing agency for 7 years that helped other creators earn millions more.
Justin brings a very unique perspective because not only has he been a creator in the trenches doing sponsorships for years but by running an agency, he has insider knowledge behind how big brands choose which influencers to partner with and why they pass on others.
Justin’s mission is to enable creators big and small to land 1 million paid brand partnerships by 2032.

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