Is Your Business at Risk?

Are you putting your business at risk by failing to plan for the unexpected. Business contingency plans are critical for any business, but especially for bloggers and influencers who are often one-man teams. In today’s episode we explain why it’s so important to have a business contingency plan in place and we’ll walk you through how to create one.


Have you considered what would happen to your business if an emergency or disaster occurred? Could you pick up the pieces if your office was destroyed? Could your loved ones keep the business running or access all its assets if something happened to you?

The great news is that it’s easy to protect what you’ve built. You just need to develop a good business contingency plan. The ideal contingency plan will serve as both a business emergency plan and a continuity of operations plan to cover all possible outcomes.

In this episode, we discuss everything to consider when developing your own plan. And we provide our best tips and one incredible resource to make this task as simple as possible.

Episode 61: Is Your Business at Risk

The Purpose of a Contingency Plan

A good business contingency plan will allow you to weather any crisis. The goal should be to preserve as much value as possible.

Your plan shouldn’t necessarily focus on growth, which means you don’t have to create a detailed plan that covers everything you do and how you do it so that someone can take your place. Instead, you’ll zero in on the fundamentals that make your business valuable and figure out how to retain and/or extract as much value as possible.

You simply need to provide enough information to help your successor make informed decisions and be able to execute them.

Information to Include in a Contingency Plan

Think about the information and access a successor would need in order to run or sell your business. At a minimum, you should include:

  • Business details
  • Contacts
  • Logins
  • Finances
  • Assets
  • Important tasks

In addition, try to avoid overwhelming your successor. Make it easy for them to identify the most important information.

Also consider access. How will your successor access the information?

Make sure you create it in a way that it’s easy for you to keep up-to-date since this industry is one that changes quickly and frequently.

The Smart Influencer Legacy Organizer (SILO)

Prefer to fill in the blanks rather than build your own contingency plan from scratch? Get a jump start on your plan with the Smart Influencer Legacy Organizer.

We’ve done all the hard work for you so you can simply open it up and add your information. Since it’s built within Airtable, you can access it from any device and easily share the information with whoever you choose.

Get the Smart Influencer Legacy Organizer for an amazing price here.

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If you liked this episode, please consider rating and reviewing my show on Apple Podcasts or your favorite podcast app. As always, we’d love to know what you learned in today’s show – send us a DM on Instagram to let us know.

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